As our Growth & Performance Marketer, you play a key role in building a lasting connection between UJAM and our global community of creators. You turn deep customer understanding and data-driven insights into scalable growth levers. Combining analytical clarity with strategic execution, you ensure that every campaign drives both measurable business results and genuine brand enthusiasm.
Data-Driven Marketing & Strategy: Take responsibility for marketing performance data, structure optimization potentials, and continuously bring fresh impulses to the team to guide campaigns toward measurable results and scaled conversions.
Analytics & Funnel Optimization: Utilize analytics tools like GA4 or Mixpanel to build transparent dashboards, critically monitor key metrics and provide data-driven insights as a basis for decision-making. Analyze and optimize user funnels to drive growth.
Performance Marketing: Direct and challenge our external marketing agency, driving paid acquisition campaigns across digital channels to maximize performance.
SEO & AEO/GEO (LLM Visibility): Lead discoverability across traditional search engines (SEO) and proactively optimize brand and product presence for AI search models and LLMs (Generative Engine Optimization / Answer Engine Optimization).
Email Marketing: Develop strategies for email marketing, build automated journeys (e.g. onboarding, trial conversions, retention), and manage regular campaigns.
